March 02, 2006 —
Maria Yang, an assistant professor in the Daniel J. Epstein
Department of Industrial and Systems Engineering, has won a highly
competitive National Science Foundation Faculty Early Career
Development (CAREER) award for her work in early stage design process
modeling.
The $400,000 award will support Yang’s research over a five-year period beginning July 1, 2006.

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Maria Yang
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The award is one of NSF’s highest
honors for young faculty members and recognizes the early career
development activities of “teacher-scholars who are most likely to
become the academic leaders of the 21st century.” Recipients are
selected on the basis of “creative career-development plans that
effectively integrate research and education within the context of the
mission of the university.”
Yang’s CAREER project, “A Design Data Analysis Approach to Early Stage
Design Process Modeling,” will determine models and measures for the
conceptual or formulation phase of the engineering design process.
“Decisions that are made at the very early stages, when a product is
still just an idea, will have a strong impact on the later phases of
design,” Yang said. “The challenge will be to come up with
measures and a model of that process across industries and product
types.”
Yang will document a wide variety of design processes in such
industries as aerospace, automotive, and consumer
electronics. Gathering text, sketches, and prototypes drawn from design
artifacts and documentation, she will determine models and process
measures that will eventually serve as indicators of potential design
outcome.
“Effective engineering design processes are critical to innovative
product development,” she said. “If you can design something
better, that’s important, especially in the current climate of
outsourcing. The results of this research will have important potential
applications in a wide range of industries and products.”
This is not the first time that Yang has been supported
by the National Science Foundation. She received both her master’s
degree and Ph.D. in mechanical engineering at Stanford University under
an NSF Graduate Fellowship. Her mechanical engineering bachelor’s
degree is from MIT, where she is also currently a member of the
Mechanical Engineering Visiting Committee.
In addition to her research, Yang teaches
several courses in process design in the Epstein Department
of Industrial and Systems Engineering, including a graduate-level
course on the management of engineering design teams.
--Diane Ainsworth